Proximity
Packaged food
Cefla Arredamenti's furnishing solutions for supermarkets provide orderly aisles for the food area.
In the supermarket, the packaged foods department establishes a direct relationship with the customer; to do this, the sales fittings must encourage circulation through the store, in a cheerful, well lit, warm environment.
Consumers must be able to follow their own mental shopping paths and not be bound by rigid pre-set concepts.
Our products therefore have to enable the retailer to display goods in the optimal way while providing the consumer with the most convenient shopping experience.
